Assistant Vice President, Digital Sales & Innovations


Kuala Lumpur, MY, 50100

Category:  Permanent
Facility:  882

Digital Insurance Products & Acquisition

  • Work with internal stakeholders/partner to develop digital only-products :
    • Collaborate with partners to create digital-only products and digitalize existing products / onboarding processes
    • Manage new digital product development life cycle from concept proposal, approvals, building financial / business case, defining scope of system enhancement, product governance and regulatory clearance of new product initiatives.
    • Implement digital marketing / acquisition strategies to meet business goals for Digital Insurance.
  • In charge of digital insurance sales, examining growth opportunities and taking responsibility for the division's performance against targets.


Divisional Strategy and PSC Initiatives

  • Collaborating with LOB leaders to execute plans / business initiatives, as well as to prepare the ongoing updates and presentations for stakeholders and senior management.
  • Provide timely update /reporting to Senior Management.


Strategic Projects

  1. Keeps up to date with market trends, technology solution providers and assesses the potential application for the bank; drives the adoption of AGILE practices within GCB; and leads GCB channel and strategic projects to ensure effective execution:
  • IT Strategy Project – responsible for day-to-day management of the Wealth Management System (WMS) project. Work with all stakeholders for the end-to-end, keeping all requirements in check, coordinating with vendors and GIS to ensure that the system is delivered as per the planned timeline.
  • Branch Network Projects: Work closely with key stakeholders in developing the Future Branch Design, Strategy and execution plans for the transformation of Branch Network.
  1. Designing customer journey and developing tools to improve customer experience, as well as streamlining sales processes.
  2. Other identified projects from time to time


Business Process Optimization / Re-engineering

  • Identify and work with stakeholders to optimise processes to eliminate manual work, increase sales efficiency, and improve service delivery.
  • Benchmark of best market practises for processes to be implemented in order to maintain a competitive and superior service proposition.
  • Develop documentation required to support decision-making and approval, as well as provide training to ensure effective implementation.


Compliance and Control Process

  • Ascertain the projects and products processes adhere to banking and financial regulatory standards, as well as the Bank's and department's policies and procedures, as well as any rules and guidance applicable to the project's framework and/or deliverables.