1.

JOB TITLE

AVP, Project Management & Business Analyst

GRADE : AVP (G)

2.

NAME

 TBC

3.

REPORTING RELATIONSHIPS

JOB TITLE

FOR

3.1

REPORTS DIRECT TO

VP, Business Optimisation & Innovation – Wealth Management & Deposit

1. Wealth Management System (WMS)

1. Oversee entire project lifecycle where from initiation, approval, development and implementation.
2. Develop detailed project plan and coordinate with internal resources and vendors for the flawless execution of projects
3. Facilitate & participate in requirement gathering workshop (functional and technical)
4. Ensuring that the projects are delivered on-time, within scope and within budget
5. Periodical project progression update to Steering Committee and top management and escalate for any blocking issue.

2. Other strategic projects from time to time which deem relevant.

3.2

REPORTS INDIRECTLY TO

N/A

N/A

3.3

DIRECT REPORTS

N/A

N/A

3.4

INDIRECT REPORTS

N/A

NIL

4

JOB PURPOSE

The role is responsible for end-to-end digital transformation initiatives within Consumer Banking (Wealth Management & Deposits). This role drives strategic execution, innovation, and operational excellence by delivering scalable digital solutions, enhancing customer journeys, and enabling data-driven decision-making.

The incumbent will:

• Design and execute digital wealth initiatives and transformation initiatives
• Drive automation and AI-enabled solutions to improve efficiency, cost-to-serve, and scalability across consumer banking
• Ensure successful delivery of projects within scope, timeline, and budget
• Support strategic planning and execution aligned to business growth and digital priorities
• Oversee post-implementation system stability, enhancements, and continuous improvement

5

KEY RESPONSIBILITIES

• Manage WMS projects and enhancements from planning and requirements through UAT, implementation and post-go-live support.
• Gather, analyse and translate business requirements into clear functional and system requirements.
• Work closely with Wealth Business, Operations, IT, Risk/Compliance and vendors to design and deliver solutions.
• Review and improve end-to-end wealth processes and customer/RM journeys.
• Coordinate system integration, data requirements and dependencies with other banking systems.
• Manage project timelines, deliverables, risks, issues and stakeholder updates.
  Plan and coordinate UAT, defect resolution and business readiness for implementation.
• Support production issues, regulatory changes and ongoing system enhancements.
  Identify opportunities for process simplification, automation and improved user/customer experience.
• Drive digital customer onboarding initiatives to improve customer acquisition, onboarding experience and straight-through processing.
• Support the HOD in business strategy development, planning, analysis and execution of key strategic initiatives.
  
  

6.

KEY RELATIONS

(INTERNAL & EXTERNAL)

Working Relations

Internal

• Bank branches
• GCB product teams
• Branch Operations
• Business Management Office (BMO)
• GSBPM – Decision Management
• GSBPM – Group Strategy
• Contact Center
• Group Marketing & Communications
• GIS & System Support
• Group Legal /Operational Risk/Compliance
• Group Operations
• Group Digital Transformation (GDT)
• Group Corporate Services (GCS)

External

• Insurance Service Providers
• Marketing Agencies
• Vendors
• BNM

7.

CONTRIBUTES TO

• Financial and franchise growth
• Remote Banking Bank Initiatives and Digital Sales
• Transformational change in digital channel, leading to increased overall wealth profitability, optimizing channel manpower spent and improved client experience

8.

COMPETENCIES

1. Project Planning & Governance
   Plans, executes, and controls projects using structured methodologies, ensuring scope, timeline, budget, and governance adherence.

2. Stakeholder & Communication Management
   Manages expectations across business, technology, vendors, and senior stakeholders through clear, timely, and effective communication.

3. Risk & Issue Management
   Identifies, assesses, and mitigates project risks and issues proactively, ensuring minimal impact to delivery and operations.

4. Delivery & Execution Excellence
   Drives on-time, within-scope delivery while managing dependencies, change requests, and resource constraints.

5. Leadership & Accountability
   Demonstrates ownership, decision-making, and team leadership, ensuring alignment, accountability, and delivery outcomes.

6. System & Application Expertise
   Demonstrates strong understanding of application functionality, configurations, integrations, and data flows.

7. Incident & Problem Management
   Effectively manages incidents, root cause analysis, and problem resolution to ensure system stability and availability.

8. Operational & Service Excellence
   Ensures adherence to SLAs, supports BAU operations, and continuously improves support processes.

9.

AUTHORITIES

• As per authority matrix.

10

EXPERIENCE/KNOWLEDGE REQUIRED

Strong leadership skills, project management expertise, and a deep understanding of consumer banking industry practices and trends. Candidate should also have excellent communication, problem-solving, and analytical skills, as well as the ability to manage competing priorities and tight deadlines. A bachelor's degree in a related field such as computer science or business administration, along with several years of experience in project management or software development. It is preferable to have project management certification (e.g., PMP) and/or expertise of financial products.

• Minimum 7 years of working experience
• Minimum 5 years of direct experience in consumer banking, where exposure in process improvement, system enhancement, system implementation, service quality & operations would be an added advantage
• Skills on analytics, product, project management, business planning and facilitating large group discussions/workshops
• Digitally savvy and has prior working experience in developing business-related tech systems  
• Possess strong knowledge in Banking products, and services, especially in Deposits, Loans, and Investment
• Good knowledge of industry trend, competitor pricing, products and offering
• Familiarity with Design Thinking and Agile practices
• Strong knowledge of Regulatory frameworks governing consumer banking products

11.

SCOPE MEASURES

1. On-time & On-budget Delivery – Projects delivered within approved scope, cost, and schedule
2. Stakeholder Satisfaction – Positive feedback from business and senior stakeholders
3. Risk & Issue Management Effectiveness – Timely identification and resolution of risks/issues
4. Quality of Delivery – Successful project outcomes with minimal post-implementation issues
5. Governance & Compliance Adherence – Compliance with project governance and regulatory standards
6. System Availability & Stability – Uptime and stability within agreed SLAs
7. Incident Resolution Performance – Timely resolution and effective root cause analysis
8. Service Level Compliance – Adherence to SLAs and support KPIs
9. Operational Risk & Compliance – Minimal operational incidents and audit issues
10. User Satisfaction – Positive feedback from business users